Listing Season is upon us.
When you look around your home, what do you see?
If we were to bring a very nice couple into your living room at 3:32 today, would they want to sit and stay a spell, or would they back out the door and sprint to their car?
If you didn’t know, I have a CSP (Certified Staging Professional) designation, and love to move furniture around. Or add in the perfect accessory to draw the eye away from those flamingos in the neighbor’s yard. Or gently suggest that your collection of snowglobes on the fireplace might distract from noticing just how great that fireplace is.
Decorating is making your home your home. Staging is making it possible for someone else to see it as their home.
Here are 5 tips to stage your home so that when buyers are standing in your living room at 3:32, they won’t want to leave…
1. Decide on the focal point of each room, and draw the eye to it immediately. I staged a waterfront home where
the most important feature was the dock. When you first walked in, however, the first thing you noticed were two couches facing you in an L shape against a wall of windows. By breaking up the 2 couches, and having them facing each other over a low coffee table, I created a “runway” for the eye to travel…all the way to the dock outside.
2. Think big, not small. If it is smaller than a bowling ball, it’s clutter. And clutter eats equity.
3. Accent walls speak with an accent. Think of a bored, Valley Girl accent. What they say is, “I am from the 1990s and don’t have the energy to repaint.” Also, accent walls make the room look smaller, which is the opposite of what you want.
4. Hang pictures at the eye height of the average woman. Most people hang pictures too high, which can feel jarring. The height of the average woman is about 5’4”.
5. Time and money spent staging is a wise investment. Staged homes sell for 17% more and in shorter time. By the way, when you work with the Goldsteins, a complimentary staging consultation is included. The only thing is, when you see how great your home will look, you may not want to leave!